DEADLINE: Witchery Pictures Adapting Peter Hook book The Hacienda

Witchery Pictures, a drama label owned by All3Media, is developing a returning series about The Hacienda, an iconic British night club founded by New Order.

Deadline has learned that the company has acquired the rights to The Hacienda: How Not to Run a Club, which was written by New Order and Joy Division bassist Peter Hook in 2009.

It is being adapted into a six-part series by Ed Whitmore, who most recently wrote Manhunt, which became ITV’s highest-rated new drama since the launch of Broadchurch in 2013 when it was watched by 9M viewers. Whitmore has also written for shows including Sky’s Strike Back and the BBC’s Silent Witness.

Hook’s book recounts The Hacienda’s rise and fall in chronological order, with a chapter dedicated to each year of the club’s existence. It was set up in 1982 in Manchester, was bankrolled by New Order, and became the beating heart of the city’s music scene.

It provided the stage for Madonna’s first performance in the UK, hosted bands including The Smiths, Run DMC, and Stone Roses, and its legacy as a cathedral for rave music was celebrated in Michael Winterbottom’s 2002 film 24 Hour Party People.

As well as the good times, the book ultimately chronicles The Hacienda’s demise after it was laid low by gang violence and drugs. More than 20 years on, the club has been converted into a block of apartments.

Witchery Pictures was launched in January last year by Red Planet Pictures execs Siobhan Finnigan and Judith King. It is umbrella-ed by All3Media’s drama producer New Pictures, the firm behind The Missing, Indian Summers and Netflix series The Innocents. Witchery is also developing a musical drama featuring music from Snow Patrol.

All3Media backs new drama label, Witchery Pictures, preps Musical Rom-com

Snow Patrol

Snow Patrol

Siobhan Finnigan and Judith King have joined forces to launch new scripted production company, Witchery Pictures, it has been announced today.

Witchery Pictures is backed by All3Media and umbrella-ed by New Pictures, whose CEO Charlie Pattinson will co-exec Witchery Pictures’ shows in their early years.

Witchery Pictures’ first project is a rom-com musical set in 90s Dublin, with original music from multi-platinum selling band Snow Patrol and scripted by rising star Aoife Crehan.

Finnigan and King said of their first project: “We wanted to create a series with the same dry wit and warm heart as Irish classics The Commitments, or Once for a new generation – and the combination of Gary Lightbody’s iconic songwriting and Aoife’s utterly original voice has produced something that’s absolutely nostalgic and escapist yet unlike anything we’ve seen before.”

The duo met while working together at Red Planet Pictures, where they originated and won BBC and ITV script commissions for projects with Andrew Davies, James Dormer, David Harrower and Peter McKenna. 

Previously, King headed development at Five Minutes Of Heaven producer Big Fish Films, whilst Finnigan worked at ITV Studios where she developed and script exec-ed shows including Andrew Davies’ Mr Selfridge and the second series of Peter Morgan’s The Jury.

Finnigan and King said of their new venture: “We are thrilled to be working with the stellar teams at All3Media and New Pictures, who hold unparalleled reputations in their fields.”

Jane Turton, All3Media Chief Executive Officer added: “Witchery Pictures is a perfect example of what All3Media is all about. We’re thrilled to welcome these creative, talented women to the group and excited to see what they will no doubt achieve under the expert guidance of Charlie and the New Pictures team.”